AppShots is an app store screenshot generator that takes the screenshots already sitting in your phone's camera roll or a build folder and turns them into marketing-ready images for the App Store and Google Play. Device mockups, headlines, feature callouts, backgrounds, and export sizes are all handled in the same place — no Photoshop, no Figma, no design brief sent to someone else.
Start building your screenshots
The fastest way to understand what this does is to open it and try it with one of your own screenshots.
The flow is built for people who need store-ready images today, not a design project that runs for a week:
- Upload a raw screenshot from your app (iOS or Android).
- Pick a template and drop in your headline, feature callouts, background, and branding.
- Export at the dimensions your store listing needs.
If you want to see what finished sets look like before you start customizing your own, browse the inspiration gallery for examples across different app categories and styles.
Supported devices and sizes
App Store and Google Play listings each require screenshots at specific pixel dimensions, and those dimensions are set by Apple and Google rather than by any screenshot tool — they shift as new device sizes ship. AppShots is built to work across the device categories both stores expect:
| Device category | Store | What it's for |
|---|---|---|
| iPhone | App Store | Primary phone screenshots buyers see first |
| iPad | App Store | Tablet-specific listing images |
| Android phone | Google Play | Primary phone screenshots for Play listings |
| Android tablet | Google Play | Tablet-specific Play listing images |
For the exact current pixel dimensions each size requires, use /screenshot-sizes as your reference — it's kept to the specs the stores actually enforce, rather than numbers that go stale the moment a new device launches. If you're working specifically on the Android side, /blog/android-app-store-screenshot-sizes covers what Google Play listings expect in more detail.
Because AppShots works from a template rather than a one-off canvas, the headline, callouts, background, and branding you set up once carry across the different export sizes you need — you're not rebuilding the design from scratch for every device size your listing requires.
How it works
The process behind every finished screenshot is the same three steps, whether you're making one image or a full set for a listing:
Upload. Bring in a raw screenshot straight from your app build — no cropping or pre-editing needed first.
Customize. Choose a template, then edit the headline, feature callout text, background, device frame, and branding to match your app and your listing's story.
Export. Download at the dimensions your target store requires, ready to upload to App Store Connect or the Google Play Console.
That's the whole loop. There's no separate design file to manage and no handoff to a designer in the middle.
Templates and customization
Every template is a starting point, not a fixed layout. What's editable:
- Text — headlines and feature callouts, so each screenshot can make a specific point about your app rather than just showing a raw screen
- Backgrounds — colors, gradients, and imagery behind the device mockup
- Device frames — mockups styled to current phone and tablet shapes, so the screenshot reads as a real app rather than a flat crop
- Branding — your app's colors and identity carried consistently across the full set
Because AppShots works from iOS and Android screenshots alike, the same workflow covers an App Store listing and a Google Play listing without switching tools. For guidance on what actually makes a screenshot convert — headline structure, ordering, how much text is too much — see /blog/how-to-make-good-app-store-screenshots. And if you're weighing this against building screenshots manually, /blog/app-screenshot-generator covers that comparison in more depth: the short version is that a template-based tool trades some of the open-ended control you'd get in Figma or Canva for a much shorter path from raw screenshot to finished, store-ready image, since there's no design software to learn or file to assemble by hand.
Pricing
Plans, any free tier limits, and export allowances are kept on /pricing rather than repeated here, since that's the page built to stay current as the product changes. The short version: you can start building and exporting without first committing to a long design project — check /pricing for the specifics of what's included at each tier before you commit to anything paid.
FAQ
Does this work for Android, or only iOS? Both. AppShots is built to turn raw screenshots from either iOS or Android apps into store-ready marketing images, so you can produce an App Store set and a Google Play set from the same tool.
What exact sizes do I need for the App Store and Google Play? The required dimensions are set by Apple and Google and change as device lineups change. Use /screenshot-sizes for the current App Store specs and /blog/android-app-store-screenshot-sizes for the Google Play side.
Can I produce every required size without redesigning from scratch each time? The headline, callout text, background, and branding you set in a template carry across the export sizes you choose, so you're adapting one design rather than rebuilding each size as a separate project.
Will using this guarantee my screenshots get approved or help my app rank higher? No tool can promise that. AppShots produces the images; approval decisions, rankings, downloads, and reviews are entirely up to the store and to users, and are outside what any screenshot generator controls.
Are the device frames official Apple or Google assets? The mockups are styled to match current device shapes so your screenshots read as real app screens inside a recognizable frame. For store policy on what's required or permitted in listing images, check Apple's and Google's own current guidelines directly.
How is this different from building screenshots in Figma or Canva? The underlying design choices are similar — background, text, device frame, layout. The difference is that AppShots is purpose-built for this one job: no blank canvas, no manual resizing for each store dimension, no separate design software to open. You trade some of the unlimited flexibility of a general design tool for a much shorter path from raw screenshot to finished export. See /blog/app-screenshot-generator and /blog/app-store-screenshots for more on how that tradeoff plays out.
Can I see finished examples before I start on my own? Yes — /inspiration has a gallery of finished screenshot sets across different app types and styles, useful for picking a direction before you upload your first screenshot.